
Brand identity for Oakland’s upscale dive. Killer cocktails, Chef Matt’s Mexican food, and a high-class attitude about all of it.
Low Bar slings killer cocktails and drool-worthy Mexican eats with a high-class dive bar attitude.
It is the kind of place that makes putting on pants feel good.


Come for the food and drinks. Stay for the food and drinks.

Friendly neighborhood vibes with a refined edge. Bold sans serif, and a design system flexible enough to survive a bar.
From menus to neon, a look that is almost as good as those friggin corn fritters.



